Case study 09 · Theralogix · Delivered

Making clinical-grade supplements shoppable

Health supplement e‑commerce and digital experience

Role Lead UX & e‑commerce designer

Client Theralogix — research-based supplements

Scope Shopping-experience redesign · education · subscriptions

Status Delivered

The project

Theralogix is a research based supplement company recommended by healthcare professionals for evidence backed products across wellness, fertility and hormone health. They needed a complete redesign of their digital shopping experience to better support education, product comparison and subscription options.

I led the full UX and e‑commerce redesign, creating a modern interface that improves product discovery and streamlines the checkout journey. The revamped experience supports both one time and subscription purchases, helping customers find what they need quickly while reinforcing trust in the Theralogix brand.

Fig. 01The brand system at a glance — logo, voice lines, palette, typography, and storefront navigation, with all copy taken verbatim from the redesign.

Fig. 02Social post templates set in the Theralogix brand — every line lifted verbatim from the storefront’s service copy.

Theralogix Homepage — Fig. 03The full site in one window — 9 screens. Swipe or use the arrows to move between pages; tap any screen to view it full size.

Theralogix Product Collections — Fig. 03The full site in one window — 9 screens. Swipe or use the arrows to move between pages; tap any screen to view it full size.

Brand & marketing

The redesign runs on a compact brand system drawn straight from the storefront: the Theralogix navy (#003E7E) supported by an action blue, a periwinkle and a slate, Century Gothic across headings, body and UI, and generous clinical white space. The service voice comes verbatim from the design — “You Order. We Ship. No Surprises.” and “Set It and Forget It. Never Miss a Dose.”

Below, the system at a glance: a brand sheet and a sequence of square social post templates set in the storefront’s own service copy, alongside the real email‑capture design from the project files.